Services

Restaurant Brokerage

Ryn Longmaid is a commercial real estate agent who specializes in the confidential sale of restaurants and other hospitality-related businesses.

Ryn also works with landowners for the sale and/or leasing of commercial real estate. She lists, sells and consults on the transfer of ABC liquor licenses in all California counties, and she consults with buyers on business plan creation to secure funding.

Types of businesses Ryn has represented:

Full-service restaurants – family style to Michelin-rated fine dining
Bars, pubs, and taverns
Wine bars and tasting rooms
Coffee shops, bakeries (conventional and gluten-free), cafes and delis
Restaurants specializing in vegetarian and vegan cuisine
Ice cream, yogurt and smoothie shops
Pizza restaurants – takeout and dine-in
Mexican, Asian and other ethnic restaurants
Boutique community grocery stores
Fast food & quick-service restaurants
Franchises
Nightclubs featuring live music, dancing, and entertainment
Catering businesses
Sale of Type-47, 20 and 75 liquor licenses

Restaurant Owners/Sellers

Ryn offers confidential seller representation for business sales, leases, the sale of ABC liquor licenses and real estate. Services include, but are not limited to:

Valuation: Calculate the most probable selling price using a weighted average of the last three years of operations *
Sales and Marketing: Work with client to create a confidential marketing package including the business profile, list of furniture, fixtures, and equipment, and a summary of seller’s financials formatted for easy reference
Post confidential advertising across a multitude of business brokerage websites as well as Ryn’s Website, the Santa Rosa Business & Commercial website, Craigslist, Facebook and Instagram
Direct marketing to unsolicited buyers with lists curated by the seller
Manage all buyer queries, collect non-disclosure agreements, vet buyers, and arrange and attend premise tours
Once a buyer is procured, Ryn will work closely with the buyer to ensure the communication with the relevant parties, such as the landlord, moves along smoothly. She will assist with the health department site review for change of ownership, and ABC license transfer (when applicable). >>>This is an important service to the seller because if any of these contingencies are not performed in a timely manner or are performed incorrectly, it will bog down the entire sale or kill the deal entirely. <<<

* Haven’t been in business for three years? Contact Ryn directly to discuss your options.

Restaurant Buyers

Depending on the buyer’s needs, Ryn will co-create a plan to find the perfect business opportunity. This may include reaching out to businesses not currently on the market (i.e. unsolicited offer representation).

Services include, but aren’t limited to:

Assist buyers in putting together their financial and credit package as required by both the seller and landlord
Discuss best financing options available to the seller and connect them to the proper agency: SBA lender, micro-financing firm and others
Coordinate and attend premise tours of prospective businesses
Purchase representation–prepare a letter of interest or Business Purchase agreement and present it to the seller or seller’s agent
Connect buyer to the landlord and negotiate lease terms
Work with the buyer to apply for the Health Department change of ownership site review, and meet the buyer and health department inspector on site the day of the inspection
Assist buyers in the completion of the ABC transfer license (where applicable) as the transfer of the license will determine the length of the escrow
Secure all information requested by the buyer from the seller
Arrange and attend meetings between the buyer and the seller

NDA

Landlords and Landowners of Commercial Property

Services include, but aren’t limited to:

Assist buyers in putting together their financial and credit package as required by both the seller and landlord
Discuss best financing options available to the seller and connect them to the proper agency: SBA lender, micro-financing firm and others
Coordinate and attend premise tours of prospective businesses
Purchase representation–prepare a letter of interest or Business Purchase agreement and present it to the seller or seller’s agent
Connect buyer to the landlord and negotiate lease terms
Work with the buyer to apply for the Health Department change of ownership site review, and meet the buyer and health department inspector on site the day of the inspection
Assist buyers in the completion of the ABC transfer license (where applicable) as the transfer of the license will determine the length of the escrow
Secure all information requested by the buyer from the seller
Arrange and attend meetings between the buyer and the seller

Buyers of Commercial Property

As a Commercial Real Estate Ryn is experienced with real property acquisitions.

Services include, but aren’t limited to:

Secure all documents and information about the property from seller or seller’s agent
Draft a letter of intent or formal offer
Collect financial and credit information from buyer as required by seller
Work with buyer on due-diligence and help arrange meetings and onsite inspections
Make sure buyer is in receipt of title searches and property entitlements as well as zoning confirmation
Manage contract timelines and ensure buyer is successfully meeting them
Work with escrow and take care of any potential obstructions to a timely and successful close

Business Owners interested in Commercial Lease opportunities:

As a Commercial Real Estate Agent, Ryn is experienced with commercial leasing especially the leasing of restaurant and food-related spaces. She is available to work with business owners looking for either short or long-term leases.

Services include, but aren’t limited to:
• Assist business owners in searching for spaces on LoopNet, MLS, and Craigslist
• Help business owners determine appropriate lease terms based on their long- and short-term goals as well as rent rates in relationship to projected gross income
• Draft letters of interest as well as full lease packages
• Manage communications between the business owner and the landowner or property manager and ensure client is completing the necessary items to successfully secure a lease, such as certificates of insurance, proper lease execution, lease deposits, due diligence and inspections

Consulting

Ryn has over 25 years’ experience in the hospitality and food industries working as restaurant operator, culinary management instructor and business broker. She is knowledgeable in all facets of the restaurant business cycle from start up to transfer of ownership. In addition to business brokerage, real property sales and property leasing, Ryn offers the following consulting services:

• Business valuation
• Sale and acquisition of ABC licenses
• Business plan creation and restaurant pro forma

Consulting

Business Valuation

Referred to as the Most Probable Selling Price (MPSP), Ryn provides a thorough report detailing the business owner’s MPSP based on a weighted average analysis of the last three full years of operation. * Analysis includes the business performance against industry standards, review of the lease terms, calculation of financial trends and margins, and business comps.

* Haven’t been in business for three years? Contact Ryn directly to discuss your options.

Complimentary Business Valuation

Liquor License Sales and Acquisition

Sellers/License Transferors:

For sellers of Type-47 full liquor licenses, Ryn will advertise the license on multiple websites, vet buyers, ensure buyers have a premise permitted by the county health department (a very important detail for a successful and quick transfer) and manage the transfer process so buyers can move quickly and efficiently.

Buyers/License Transferees:

Ryn works with buyers to secure an original ABC license of most any type. For licenses sold on the open market, Ryn will provide purchase agreements, help buyers to access lending (if necessary) and work with both parties to successfully complete the ABC license transfer application and manage the escrow process.

Business Plan Creation

Ryn is adept at business plan creation, as she had years of experience developing business plans with students and student teams while securing her MBA, as an instructor at the Culinary Institute of America-Greystone, and at the Art Institute of California, San Francisco. As a consultant, Ryn has worked with many clients in the development of business plans–all of which were used to successfully secure private and/or SBA funding for first-time restaurant and business owners.

Clients can curate their plan from a suite of options including: start-up costs; financial proformas; industry analysis and current market data; competition; human resources and scheduling and much more.

Below is sample Table of Contents from a typical business plan:

Sample Business Plan Table of Contents